Joules
The Joules story began in 1989 when Tom Joule started selling clothing on a stand at a country show in Leicestershire.
Tom knew his customers well and could see that their clothing was very practical but lacked an edge. There was a huge difference between functional, built-to-last clothing and the bright and colourful styles that could be seen in cities, there was nothing for people who wanted a balance of style and practicality. This was the case until Tom launched Joules clothing.
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Joules Braemar Luxe Jacket
A true celebration of our rural heritage and style, this coat really does go the extra country mile. Showerproof (meaning a little rain won't stop play) and in a traditional diamond quilt pattern, it comes in a flattering silhouette and is home to well-considered detail and functional features. Suedette details offer a little change in texture, the intricate crest embroidery is a reminder of the quality...
Joules Bucket Bag
Popper Closure
Removable Cross Body Strap
Branded Tab
100% Polyurethane
Joules Cable Cardigan
Wool Blend Knitted Cardigan
Joules Classic Cable Jumper
Our refined cable knit jumper will elevate your wardrobe with its classic aesthetic. Crafted to a regular fit from 100% cotton, it features ribbed trims and is tastefully finished with our iconic embroidered hare at the chest. It's the perfect transitional piece to see you through the seasons. Try styling this crew neck with a shirt or a T-Shirt underneath, or wear it alone for a preppy finish.
Joules Harbour Top
Our classic, relaxed fit Harbour embodies a wealth of heritage. It’s a style we've been making, and you’ve been loving for a long time. Always on a mission to enhance our pieces, we have updated the fabric and elevated the fit to create a better-than-ever Harbour you can truly depend on. The striped Breton shirt is a statement piece that’s evolved. Once worn by sailors in Brittany, favoured by...
Joules Heidi Top
The Heidi is an elevated staple you'll want to always wear. Its frill neck detailing adds a pop of personality to an otherwise classic piece. Crafted from soft jersey, it features long sleeves and is crowned with a subtle v-neck. Choose from a range of colours and pair this style with your favourite jeans, linen, shorts or even a skirt for the perfect off duty look.
Joules Heritage Gilet
Our new countryside Heritage gilet has been developed to elevate your wardrobe. Crafted from luxury polar fleece to a classic profile with an internal waist adjuster to sculpt your silhouette, it’s topped with a practical zip fastening that leads to its warming stand collar. With stylish contrast faux leather trims, popper pockets, our classic Joules embroidery at the back neck, and signature engraved...
Joules Minx Gilet
Our Minx gilet is a much-loved outdoor essential, perfectly made for popping into town or strolling through fields with the dog. This all-year-round layering piece has diamond quilting, a zip-through fastening, welt pockets with exposed metal poppers and an elasticated back channel. For a shape that's as flattering as it is comfortable, there are fitted side panels to each side too.
Joules Nora Cardigan
Colourblock Knitted Cardigan
Joules Albury Blazer
Tailored yet comfortable, timeless yet modern, the Albury blazer is a beautifully crafted wardrobe staple made for effortless layering. Designed in soft jersey tweed, it offers the refined look of traditional tailoring with the ease and stretch of jersey, making it ideal for everyday wear.
Joules Anna Top
Discover the timeless appeal of the Anna shirt, a wardrobe essential that effortlessly combines comfort and style. Crafted from 100% breathable linen, this shirt is perfect for warmer days or as a versatile layering piece. Its relaxed fit ensures ease of movement, while the long sleeves offer subtle coverage and can be rolled up for a more casual look.
Joules Boyfriend Oxford Shirt
Our boyfriend oxford shirt offers a relaxed yet refined aesthetic for everyday wear. Crafted from soft, breathable cotton, this shirt features a comfortable, oversized fit inspired by classic menswear. Details include a button-down collar, full-length button placket, and a curved hem, making it perfect for layering or wearing untucked.
joules Boyfriend Poplin Shirt
Our poplin boyfriend shirt is a timeless piece designed for effortless style and ultimate comfort. Crafted from crisp, breathable cotton poplin, this shirt offers a relaxed, oversized fit that drapes beautifully. Featuring classic button-front fastening, a smart collar, and long sleeves with buttoned cuffs, it's perfect for layering or wearing on its own. The boyfriend silhouette provides a laid-back...
Joules Charlotte Top
This printed jersey shirt is the perfect option if you're looking for something smart but comfortable. Crafted from a cotton-rich fabric, it follows a classic silhouette and features all the classic trademarks of a shirt, with a collar, button up front and cuffed sleeves. Pair this elevated piece with your favourite jeans for a super stylish finish.
Joules Chino Short
Our chino shorts are a style that should hold space in every spring and summer wardrobe. They've been a favourite for many seasons and for many reasons. They sit mid-thigh for a flattering fit and have a mid-rise waist with elastication. The cotton blend fabric has a brushed fabric finish with a peached handle from added modal which makes them soft to touch, the colour is perfect for the season and...
Joules Emma Top
Introducing the Kiera Short Sleeve Shirt, a timeless addition to your wardrobe. Crafted from soft, breathable cotton, this shirt features classic button fastenings and a traditional collar for an effortlessly sophisticated look.
Joules Erin Top
Choose your stripes this season with the Erin T-Shirt. Perfect for wearing in the summer or layering-up in the colder months, it's the versatile piece your wardrobe needs. It's crafted from cotton, has short sleeves with gathers at the shoulders and a contrasting coloured neck and cuffs. Style with shorts and trainers for a preppy summer's day look.
Joules Eva Jacket
Cosy meets contemporary in this fleece, your new go-to layer for chilly-day comfort with a heritage twist. Made from soft-touch stripe borg fleece, this piece is as tactile as it is eye-catching. Designed with thoughtful detail throughout, it features a funnel collar (that can be worn as a funnel neck or folded down to a traditional collar) raglan sleeves, and a full-length popper fastening, where...
Joules Harbour Top
Our classic relaxed fit Harbour embodies a wealth of heritage. It’s a style we’ve been making and you’ve been loving for a long time. Always on a mission to enhance our pieces, we have updated the fabric and elevated the fit to create a betterthanever Harbour you can truly depend on. The striped Breton shirt is a statement piece that’s evolved over time. Once worn by sailors in Brittany, favoured...
Joules Hensley Coat
The Hensley is a coat designed to throw on over anything, from your activewear to your everyday outfits. It's cut from breathable fabric with a half mesh lining, is waterproof with fully taped seams and has a longline shape perfect for providing supreme coverage in rainy conditions. The hood can be zipped away making it easy to navigate the changeable forecasts and features tonal Joules embroidery...
Joules Holkham Coat
We've perfected the pack-away by combining practicality and style. The Holkham jacket packs neatly into its own hidden back pocket, ready whenever you need it. Crafted from lightweight yet substantial fabric with taped seams, it’s a true waterproof wonder. A mesh lining across the upper half keeps you cool and comfortable on wet walks, while high-shine poppers, toggles, and zip speak to its quality....
Joules Ida Top
Ida is a staple for your spring and summer wardrobe. Slightly tapered with a straight shape from the chest to the bottom hem, it's a great throw-on-and-go style. Made from 100% cotton, it has a button down fastening giving you versatile ways of wearing and button cuffs that can be turned up or down. The curved hem ensures when it's styled un-tucked it looks neat and maintains a flattering silhouette....
Joules Jonty Pullover
Jonty Fox is getting around! This luxurious crew neck jumper is crafted from a soft cotton blend to a regular fit that features long raglan sleeves with fashioning and ribbed trims. Perfect for the season, to the front there is an intricate intarsia of our Jonty fox with appliqué and embroidered detailing. Pair with jeans, cords or pretty much anything for an elevated finish.
Joules Leighton Top
This is a rugby top that’s ultra feminine and specially designed for warmer weather. It’s crafted from 100% cotton slub, giving it a textured appearance that feels lighter and more breathable for the summer months. Classic rugby styling is reflected in the concealed button placket and twill collar, while the boxy fit through the body, dropped shoulders and horizontal stripes create a flattering...
Joules Linen Shorts
Effortlessly chic and endlessly versatile, our Pull-On Linen Shorts are a must-have for the woman who appreciates well-dressed time off. Crafted from 100% linen, they offer a lightweight, breathable feel that only gets better with every sun-drenched adventure. The easy pull-on design and elasticated drawstring waist provide a relaxed, contemporary fit, while our selection of unique hand-drawn prints...
Joules Melanie Top
The Melanie blouse will be a timeless piece in your wardrobe that you'll come to rely on for any affair. It's been lovingly crafted from quality cotton voile for a lightweight feel. The concealed button placket allows for versatile styling and has an elegant frilled trim which extends to the neckline and will look great peeking out from a layered-on sweatshirt or knit. It has long sleeves with button...
Joules Middleton Scarf
An intricately printed scarf is a simple yet effective way to elevate everyday looks. The Middleton scarf is lightweight and adorned in a hand-drawn print which is unique-to-Joules meaning you won't find it anywhere else. Its versatile square shape means you can style it in whichever way takes your fancy, whether that's tied in your hair or as a head scarf.
Joules Minx Gilet
Our Minx gilet is a much-loved outdoor essential, ideal for everything from popping into town to strolling through fields with the dog. Designed for year-round layering, it features
Joules Promenade Bag
Accessorise your summer with the Promenade beach bag. It's made from hardwearing cotton canvas so will be an enduring piece you'll use time and time again and uses a neutral colour palette that will complement every outfit. The drop-in design of the bag creates a relaxed feel with plenty of room inside for your towel, book, suncream and all the other essentials. It features striped webbing shoulder...
Joules Rainmore Jacket
Stay dry in style with our Rainmore waterproof button-through raincoat. This essential waterproof coat features a fixed hood with back head adjusters for a snug fit, a practical back vent for ease of movement, side pockets and a charming checked lining that adds a touch of classic Joules character. Ideal for unpredictable weather, this raincoat combines functionality with effortless style. For the...
Joules Rilla 5 Pack Socks
Jazz up your toes with our playful and quirky pack of trainer socks. They're crafted from a soft cotton-blend and one-size-fits-all so you won't have to worry about sizing.
Joules Rushton Hoodie
This hoodie is crafted to a regular fit from super soft cotton and is crowned with a warming cowl neck that will work to keep you extra cosy when the weather drops. Adorned with classic stripes, it also features a hood, chunky drawstrings to the neck, side pockets and contrasting ribbed trims. To finish it's detailed with the Joules Country Club satin stitch embroidery to the chest and branding to...
Joules Rushton Top
This hoodie is crafted to a regular fit from super soft cotton and is crowned with a warming cowl neck that will work to keep you extra cosy when the weather drops. Adorned with classic stripes, it also features a hood, chunky drawstrings to the neck, side pockets and contrasting ribbed trims. To finish it's detailed with the Joules Country Club satin stitch embroidery to the chest and branding to...
Joules Samantha Dress
The Samantha dress will be a dreamy addition to your summer edit. Crafted from airy cotton and adorned in a unique-to-Joules hand-drawn print, this piece is the epitome of summer. It falls to an elegant midi length, has buttons that cascade through the front, a gentle tapering at the waist that works to seamlessly enhance your silhouette, and is crowned with elegant tiered ruffled sleeves. What's not...
Joules Slim Fit Chino
Our slim-fit chinos are a refined way to enhance your style. Just add a preppy shirt and a knit and you'll have the perfect finished look. They're designed with a peached handle, superior softness from added modal, a two-way stretch and elastication at the waist for enhanced comfort. You can roll them up or down to your preferred taste and could add a belt. What's not to love?
Joules Sophie S/S Top
The Sophie will become a staple you'll always reach for. Crafted to a fitted shape, it features wonderful stripes, a classic crew neck and short sleeves. It's made from a soft cotton-rich ribbed fabric that adds to its appeal and can be easily paired with linen, denim and more. Stylish and effortless, this is a piece you wont want to miss.
Joules Sophie Top
The Sophie will become a staple you'll always reach for. Crafted to a fitted shape, it features wonderful stripes, a classic crew neck and short sleeves. It's made from a soft cotton-rich ribbed fabric that adds to its appeal and can be easily paired with linen, denim and more. Stylish and effortless, this is a piece you wont want to miss.
Joules Tallie Top
Perfectly preppy and so stylish, the Tallie top is crafted from a combed cotton slub fabric, making it impossibly soft and durable. The fit is flattering for a relaxed look. Home or away, this is a versatile style that can be worn in many seasons and returned to again and again.
Joules Woody Top
Our Woody polo shirt offers a versatile style in a dashing selection of colours. Perfect for anything from laid-back weekends to family shindigs. It's crafted from hardwearing yet comfortable cotton pique and has short sleeves and a button placket. For those distinctive Joules touches there's a branded undercollar, colour pop thread on the buttons, and an embroidered hare on the chest.
Joules Addison Jumper
The Addison jumper will be sure to elevate your winter edit. Adorned with a beautiful hand-drawn print, it also features a ribbed detachable roll neck that can be taken on and off by a button fastening to reveal a classic crew neck profile. Finished with raglan sleeves and ribbed trims, this piece offers so many styling opportunities
Joules Fernhill Jacket
The Fernhill is a striking piece that's bound to elevate your styling options. The outer is crafted from a textured cotton corduroy and features a double breasted profile that works to subtly sculpt your silhouette with the use of functional button fastenings and gentle tapering. Finished with buttoned cuffs, a jacquard lining and under collar branding, this style is set to be a seasonal favourite.
Joules Kara Bobble Hat
Introduce warmth into your wardrobe with the Kara bobble hat. A practical accessory that will look good too, it's the ultimate cold-weather style. It features a Fair Isle pattern, a ribbed turnback cuff, a super soft lining, and is finished with a pom pom detail to the top.
Joules Rosa Gloves
A pair of gloves are an essential in every wardrobe and our Rosa style are so chic, you'll have people asking 'where did you find them?'. They're crafted from a soft and durable material and feature our iconic branding. This is a pair you'll want to show off and incorporate into your finished looks.
Joules Skinny Jeans
Our jeans have been meticulously designed to ensure your everyday staples not only look the part but feel it too. These have a mid-rise waist and a straight cut through the leg that is flattering yet comfortable.
Joules Warmwell Coat
When the weather turns, reach for the Warmwell. A fully waterproof, fleece-lined raincoat designed to keep you dry, warm, and effortlessly stylish. Combining practical features with thoughtful detailing, this is your go-to outerwear for wet and windy days. Built with a waterproof outer and cosy linings (soft borg fleece at the top and quilted insulation below), it provides warmth without sacrificing...
Joules Alma Pyjamas
This relaxed-fit nightwear set is made from soft viscose, featuring long sleeves for comfort. Ideal for lounging or sleeping, it offers a cozy and breathable fit
Joules Hadlow Jacket
Wrap up in style when the weather starts to drop. Our Hadlow showerproof coat will be sure to protect you against the elements whilst looking chic. It's crafted with a hood, chin guard, fleece-lined pockets, a fun printed pony racing lining and is fastened by a zip. Built with a narrower waist, this piece will lightly sculpt your silhouette for a feminine finish.
Showerproof
