Joules
The Joules story began in 1989 when Tom Joule started selling clothing on a stand at a country show in Leicestershire.
Tom knew his customers well and could see that their clothing was very practical but lacked an edge. There was a huge difference between functional, built-to-last clothing and the bright and colourful styles that could be seen in cities, there was nothing for people who wanted a balance of style and practicality. This was the case until Tom launched Joules clothing.
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Joules Warmwell Coat
When the weather turns, reach for the Warmwell. A fully waterproof, fleece-lined raincoat designed to keep you dry, warm, and effortlessly stylish. Combining practical features with thoughtful detailing, this is your go-to outerwear for wet and windy days. Built with a waterproof outer and cosy linings (soft borg fleece at the top and quilted insulation below), it provides warmth without sacrificing...
Joules Alma Pyjamas
This relaxed-fit nightwear set is made from soft viscose, featuring long sleeves for comfort. Ideal for lounging or sleeping, it offers a cozy and breathable fit
Joules Hadlow Jacket
Wrap up in style when the weather starts to drop. Our Hadlow showerproof coat will be sure to protect you against the elements whilst looking chic. It's crafted with a hood, chin guard, fleece-lined pockets, a fun printed pony racing lining and is fastened by a zip. Built with a narrower waist, this piece will lightly sculpt your silhouette for a feminine finish.
Showerproof
Joules Amelie Beret
Sophisticated, statement-making, and yet fun, a Cream beret will add a chic side to any look. If you haven't got one in amongst your current collection of headwear, the Amelie is a great choice.
Crafted from 100% wool, it's as warm as it is soft and will be perfect from the first signs of autumn until the last days of spring. A great choice for town, city, country, and beyond. Complete with an internal...
Joules Bianca Shirt
The Bianca shirt offers endless styling opportunities and is a piece that will stand the test of time. It's crafted from an airy cotton that features a classic collar with bib detailing to the front and a button placket that cascades through the design. The sleeves are detailed with elasticated elements and the back hem is slightly dropped.
100% cotton
Joules Braemar Luxe Gilet
A true celebration of our rural heritage and style, this gilet in navy really does go the extra country mile. Showerproof (meaning a little rain won't stop play) and in a traditional diamond quilt pattern, it comes in a flattering silhouette and is home to well-considered detail and functional features. Suedette details offer a little change in texture, the intricate crest embroidery is a reminder...
Joules Claudia Striped Shirt
The Claudia boyfriend shirt is a piece you'll come back to time and time again. The design is borrowed from the boys and will sit slightly more relaxed on your silhouette. It's crafted from an airy fabric that's perfect for when the weather heats up, but would work well under a knit too. The pattern adds a hint of prep and it's topped with a classic collar and button placket.
Joules Edie Handbag
A deceptively spacious bag that stands out thanks to its quality. Heritage-inspired trims elevate it further. A zip fastening with keep all of your items secure, whilst an inside pocket is a great place for stashing smaller items such as keys and cards. Perfect for a trip to the shops, weekend away or even the daily commute.
Joules Edwina Dress
Step out in style with the Edwina shift dress that nods perfectly to heritage chic. Designed to a classic silhouette, it features a round neckline with handy pockets to the front. It's crafted from tweed and is sure to be one of those timeless easy-to-style pieces you'll go back to time and time again.
Joules Foxley Wide Leg Trousers
Exude British style and sophistication with the Foxley tweed suit trousers. The Yarrow tweed we've used is unique-to-Joules, meaning you won't find it anywhere else which gives these trousers a truly exclusive feel.
Cut to a wide leg for a streamlined silhouette, and with a flattering mid-rise waist they'll be a best-loved piece in your wardrobe for a long time to come.
Neatly pressed pleats to the...
Joules Slim Fit Chino
Our slim-fit chinos are a refined way to enhance your style. Just add a preppy shirt and a knit and you'll have the perfect finished look. They're designed with a peached handle, superior softness from added modal, a two-way stretch and elastication at the waist for enhanced comfort.
Joules Slim Straight Jeans
Our jeans have been meticulously designed to ensure your everyday staples not only look the part but feel it too. These have a mid-rise waist and a straight cut through the leg that is flattering yet comfortable.
We've sourced our best-ever denim, which has a soft feel and will ensure it's an enduring part of your wardrobe. To give them more movement, there is added stretch in the fabric (farewell...
Joules Amilla Paris Print Top
This is our best-loved Amilla shirt, elevated through an attention to detail and crafted from a new 100% cotton poplin fabric for the lighter and brighter months. It has a boyfriend fit, a longline shape (that covers the bum) and a flattering curved hem.
Its button down fastening offers versatility when it comes to styling - button it up and tuck it into a pair of wide-leg jeans, or throw it unbuttoned...
Joules Slim Straight Jean
Our jeans have been meticulously designed to ensure your everyday staples not only look the part but feel it too. These have a mid-rise waist and a straight cut through the leg that is flattering yet comfortable.
We've sourced our best-ever denim which has a soft feel and will ensure they're an enduring part of your wardrobe. To give them more movement there is added stretch in the fabric (farewell...
Joules Effie Gloves
When it's officially too cold to leave the house without a pair of gloves, the Effie gloves in navy will be your go-to. They come in a neutral colour that's easy to match back with your winter coat, have a super soft hand-feel finish and use a finely ribbed fabric. The cuffs have a contrasting cable knit pattern for added interest. Complete this warm ensemble with the matching Effie bobble hat available...
Joules Slim Straight Jean
Our jeans have been meticulously designed to ensure your everyday staples not only look the part but feel it too. These have a mid-rise waist and a straight cut through the leg that is flattering yet comfortable. We've sourced our best-ever denim which has a soft feel and will ensure they're an enduring part of your wardrobe. To give them more movement there is added stretch in the fabric (farewell...
